Neely Khan shares her thoughts on the continued importance of storytelling in our short-term rental industry, and how storytelling can help hosts and managers stand out from competitors to create memorable guest experiences.
With 90 properties under management and living in the same building as most of them, Daniela Derin can lay claim to being the prime architect of her guests short-term rental experience and an expert of book direct marketing.
Technology is moving fast and if you aren’t using it, you are missing out on massive opportunities to save time, create amazing content and boost your business in so many ways.
In this episode, we explore the many ways ChatGPT can be used to elevate our businesses and take us into uncharted territory.
Engagement isn’t something that is much talked about by those who live eat and breathe Airbnb. There may be an exchange of messages on the platform, but there’s no real opportunity to show off local knowledge and destination authority. And that is what anyone exploring direct booking options needs to be doing.
Jill Highsmith McGee is a digital marketing specialist for ICND and she shares why booking direct has so many benefits both for owners and guests.
Data can be a dry topic, but when the information provider can tell a good story and inspire curiosity, it comes alive. Evan Dolgow, Head of Predictive Hospitality at Aidaptive (formerly Jarvis ML) did just that at the Book Direct Show in Miami in October, and joins us in this episode of the podcasts.
Using scarcity strategies is a solid way of driving traffic to your short-term rental website and encouraging conversion to a vacation rental booking when they get there, and here’s how.
