Is time spent on social media worth it?  How can you tell if it is bringing more enquiries and conversions?  Which platforms are best for which purposes?  Should I be using TikTok or Youtube?  All these questions and more are answered in today’s episode with vacation rental marketing strategist, Jodi Bourne.

Build A Vacation Rental Business That Attracts Better Guests, Garners Five-Star Reviews, Puts More Profits In Your Pocket And Gives You The Freedom To Make Your Own Rules. Get More Direct Bookings With A Professional Website & Proven Digital Marketing Strategies Jodi Bourne Vacation Rental Consulting & Web Design is a full service agency specializing […]

Jodi Bourne is first and foremost a travel marketing expert. Bring in the knowledge of the vacation rental market and you have a priceless combination and I’m happy to have her back on the show to talk about how we can use Pinterest to capture the dreamers, the planners, and the bookers. I’m an early […]

There’s no denying it now – I have to get to grips with Instagram. I’m currently watching my daughter-in-law, Andrea, building her audience on Instagram with my son, Mike, as they document their sailing adventures via @BayerFootTravels and I am seeing and hearing how much fun they are having figuring it all out. Statistics suggest there will […]

Virtual Vendor Showcase All the information you need to discover the best companies and resources in the short term rental industry Browse The Halls Of Our Vendor Showcase Connect with The Best Products And Services Here you will find a special selection of vendors from across the vacation rental industry and others that we know […]

ARE YOU READY TO MASTER YOUR ROLEAS A PROPERTY MANAGEMENT PROFESSIONAL? We will pull back the curtain…AND TELL YOU EXACTLY HOW TO DO IT, STEP-BY-STEPJust think: No more guesswork.Be CONFIDENT knowing where to focus your timeAttract your ideal owners and guests so you can fill your properties with ease Vacation Rental Formula Presents…The Short Term […]

ARE YOU READY TO MASTER YOUR ROLEAS A PROPERTY MANAGEMENT PROFESSIONAL?Vacation Rental Formula Presents… REGISTRATION OPENING SOONOnly 40 spots availableThis is the Short Term Rental Property Management Master-Class GET ON THE WAITiNG LIST Companies across the world trust in Heather Bayer and her Vacation Rental Formula Who Is Your Host? Short-term rental investor, blogger, podcaster, […]

While we all know the number one requirement for a Book Direct strategy is a website, getting one built is another matter.  You might try and do it yourself, go for a freelancer on Upwork or shell out some serious money on a high-end design company.  But, whatever you do it’s easy to make mistakes […]