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VRS435 - Tapping Into The Short-Term Rental Pet Niche with Sara Sokol

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This episode of the Vacation Rental Success Podcast is sponsored by Beyond
An automated dynamic pricing solution that utilizes real-time market data to ensure your prices maximize revenue and occupancy

During the pandemic 29 million families in the US adopted a pet, increasing the total of households with at least one or more animals, to over 69 million.  That’s a lot of four-legged additions.

Given the growth in domestic travel that shows no signs of slowing, offering pet-friendly accommodation seems a practical choice for short-term rental owners.

Sara Sokol is a dog trainer and owns a beautiful cottage, voted the Best Pet-Friendly Property in Maine, so she knows the ins and outs of having dogs in her rental home. A vocal advocate for welcoming pets, rather than just accepting them, she shares her knowledge and busts some of the more common myths.

In this episode we discuss:

  • Why welcoming pets can add to your bottom line (without charging a pet fee)
  • What makes pet owners the most responsible of guests
  • What makes a perfect location for a pet family to choose
  • How to exceed expectations of pet-owning guests and turn them into raving fans
  • The top concerns owners have about accepting pets
  • What to provide to make changeovers a breeze
  • Making a rental comfortable and welcoming (while protecting it along the way)
  • The Dogs Welcome FB group and why you should post your properties on there

Links mentioned:

Dogs Welcome FB Group

Little White Dog Properties

Featured image courtesy of @MyLittleBauer

Who's featured in this episode?

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