If you want to #BookDirect you need your own website. If you go the WordPress route, there are thousands of plugins that can increase the functionality of your site, make it look professional and are easy to use. Jason Beaton, partner at Vacation Rental Formula, and digital marketing expert talks us through 10 plugins you […]
Designing a website is more than piecing together a bunch of pages showing a listing, rates, and availability. The team at Lodgify are great at developing their own content, and founder Dennis Klett joins me on this episode to share his tips on planning out a website, branding and making the components of a good site […]
In this second part of the series on building a vacation rental website, the Chief Marketing Officer of Vacation Rental Formula talks about the thorny topic of theme selection. Finding the right theme to showcase your property and the location content you are going to build is a necessary but often time-consuming task. There are […]
Building your own website isn’t the easy task it’s made out to be, and now I’m about to start creating my own, I’m taking on board some expert help from today’s guest and my business partner, Jason Beaton. If you missed it, I’ve just moved into my new house which is a 4-minute drive from […]
Are you planning on building a new website, or want to make some changes to your current one? If so, this episode could be for you. The topic came about in response to a request from Sanjiv Sandhu, a member of our Vacation Rental Formula Facebook Group (VRF members only), and at the start seemed a […]
0″ /> On my desk, there is a mighty tome called The Art of SEO. It is well used with highlighted sections, underlining and lots of notes in the margins. It’s an old friend because it taught me a lot about this weird world of search engine optimization and is always at hand when a […]
It was hard to put a title on this episode as I covered such a lot with today’s guest that if I’d included everything it would have run to a paragraph! For a start, Matt Ward is one of Vacation Rental Success’s most loyal listeners having binge-listened to every episode over a 4 week period. […]
