All posts in "Podcast"
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VRS350 – Getting Ready for Your Next Tipping Point

Tipping points occur when something changes to tip the balance of a system and brings about a larger change.  For example, someone integral to your business resigns, or VRBO penalizes you for too many cancellations or software you’ve relied on closes down.  There are many opportunities for something to happen within your carefully structured business […]

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VRS347 – Short Term Rentals In The Age Of Entitlement

We’ve all experienced entitlement at some time in our business.  Guests who demand something that was never shown on a listing, or wanting house rules waived.  The ones who want to bring their lapdog to property that’s not pet-friendly or squeeze a few extras in when the maximum occupancy is clearly stated.  And the ones […]

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VRS346 – 10 Mistakes To Avoid on Your Short Term Rental Website

While we all know the number one requirement for a Book Direct strategy is a website, getting one built is another matter.  You might try and do it yourself, go for a freelancer on Upwork or shell out some serious money on a high-end design company.  But, whatever you do it’s easy to make mistakes […]

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VRS344 – What A Decade This 6 Months Has Been with Andrew McConnell

When I did my annual look back/look forward discussion with Andrew McConnell in January, little did we know what was in store. A Politico article at the end of 2018 was titled, What a Decade This Year Has Been and I think that’s been topped by the past 6 months that seems as if we’ve […]

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VRS343 – An overview of the 2020 VR Tech Award competition

The last few years have seen a huge growth in innovation, with start-ups targeting every sector of our industry.  The VR Tech Award has focused on businesses less than two years old and is now in its 4th year.  While Covid-19 has forced some to pause their growth and wait for markets to pick up, […]

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VRS342 – Content Creation for Short-Term Rental Conversion with Kim Doyal

Two weeks ago, Damian Sheridan told us the first thing you need for a successful book direct plan is a website. The second is a powerful content creation strategy.  Kim Doyal is here to tell us that content is not just king…it’s everything. I came across Kim when I was on the search for something […]

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VRS341 – What to Expect From the New Vacation Rental Traveler Persona

Just a year ago we were looking at some worrying figures as we faced something new – the changing nature of traveler behavior. Guests were booking later and for much shorter times and we began looking at our decades-long practice of only offering weekly rentals in high season.  How times change. Within a few short […]

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