Share VRS271 – Let’s Book Direct! With Annie Switzer and Joe Godar Last year, the inaugural #BookDirect Guest Education Day reached an estimated 3.5 million travelers with direct email campaigns and had a social reach of over 24 million consumers. A year later, the movement hasn’t lost any momentum as more and more owners, and property managers release their dependence on the major OTAs and increase their confidence in […]
Share VRS270 – 7 Alternative Ways to Promote Your Vacation Rental Business How do you get seen in a market that is so crowded? When there are thousands of similar properties vying for travelers attention it’s pretty near impossible to get to the top of the search. In this episode, we explore 7 different ways of getting your property in front of prospective guests long before they […]
Share VRS269 – Getting Personal with Automation Part 2 with Brad Martineau The customer experience applies across every transaction we have, and a poorly executed experience can result in an unhappy client or even a lost one. Fortunately, we have the power to develop, control and play out the best experiences ever for our customers. We just need to know how. Brad Martineau of Sixth Division lives, […]
Share VRS268 – Seeking Perfection: How To Generate 5 Star Vacation Rental Reviews It’s over a decade since Flipkey disrupted the vacation rental industry with the concept of publishing live reviews. We hated the idea then. It was awful to think that guests could post a review without it being screened by the owner or manager. What would happen if it was negative and we didn’t agree? Flash […]
Share VRS267 – The Business Of Short-Term Rental With Peter Lorimer from the Netflix Original Series Stay Here In this episode, I’m joined by real estate maverick, Peter Lorimer, to talk about the Netflix show, Stay Here. If you are a fan of makeover shows, you’ve probably already checked out Stay Here on Netflix, where Genevieve Gorder and Peter Lorimer help property owners turn their short-term rentals into successful businesses. If not, binge-watching […]
Share VRS266 – Vacation Rental Reflections and Forecasts with Andrew McConnell of Rented.com A year ago, I sat down with the co-founder of Rented.com, Andrew McConnell and talked about the wider perspective on our industry. We pledged to have this discussion annually so Andrew could share his views on the year just past and make some predictions on the year ahead. Andrew shares his opinions regularly on the […]
Share VRS265 – 10 Projects for Growing My Vacation Rental Business in 2019 A vacation rental business is a continuous process of managing projects – some new and extensive, others smaller and more routine but nevertheless, important. And, after 15 years of running a busy property management company, it’s still exciting to start a new round of planning. In this episode, I share ten of the programs we’ll […]
Share VRS264 – Planning and Executing a Great Vacation Rental Website Plan Designing a website is more than piecing together a bunch of pages showing a listing, rates, and availability. The team at Lodgify are great at developing their own content, and founder Dennis Klett joins me on this episode to share his tips on planning out a website, branding and making the components of a good site […]
Share VRS263 – Turning Short Term Rental Hosts Into Travel Bloggers With Alan Egan We talk a lot about creating content, through building websites and blogging, but not so much about the how of it all. This episode explores the practicalities of producing quality material that will not only attract site visitors but will also appeal to the ever hungry Google machine. Alan Egan has been in the vacation […]
Share VRS262 – The Virtual Concierge – How to Turn Amazon Echo into A Digital Voice Assistant If you’d like to turn your Amazon Echo or Google Home into a concierge service for your guests, Dana Young from Virtual Concierge Service is here to tell you how. From responding to a request for a wifi password to sharing information on the best local restaurants and even providing white noise on demand for […]
