Podcasts
VRS030 - Successful Owner Series with Thibault Masson – From St Barths to Bali
A few weeks ago I came across a press release from the owner of a luxury St Barth’s villa. The release was not about the property or the island – it was on the topic of securing a great deal for a vacation rental – and it was a great way of creating a newsworthy story that might be picked up by the media. I recognised Thibault Masson in the byline as an owner who is just about ‘everywhere’ on the web. From contributing to discussions on LinkedIn to posting interesting content on Google + to tweeting regularly, Thibault has a real handle on social media and I wanted to talk to him about that, as well as find out how he manages properties that are divided by a 12 hour time difference and thousands of miles.
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Our talk covered a range of topics including property management, social media, the best tools to manage multiple properties, and the importance of creating a relationship with guests even while using a vacation rental management agency. We talked about:
- How being head of marketing for an online travel company and publisher of a fashion magazine morphed into becoming a villa rental specialist
- The three mistakes Thibault would not make again if he was starting up tomorrow
- Why Airbnb are training owners to be hosts in Bali
- The importance of reviews particularly when listing on Airbnb
- How to write content for a niche market and gain clients
- Why guests need to see your face
- How to get Homeaway and other listing sites to re-tweet your listing
- Creating a relationship with guests while renting with an agency
- The best tools for managing your time
Press Release – 7 Tips to Negotiate a Discount with a Villa Rental Owner
Villa DOMINGUE in St Barths, French West Indies
Villa BULUNG DAYA in Bali, Indonesia
Villa ADAGIAN in Bali, Indonesia
Smart Passive Income – Pat Flynn
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